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onestore.link vs Dub

Open-source link management vs purpose-built app-store routing.

Dub is a modern, open-source link-management platform — branded short links, analytics, and a strong API, aimed at marketing and developer teams. It can do device-based routing, but app-store routing is one feature among many rather than the core product. onestore.link does one thing: send every visitor to the right store, with in-app browser handling and a desktop landing page, free and with no account needed to start.

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Feature comparison

Featureonestore.linkDub
Primary purposeApp-store smart routingLink management suite
Device-based store redirectYespartial (geo/device targeting)
In-app browser bridge (TikTok, Instagram)YesNo
Desktop app-store landing pageYesNo
SDK requiredNoNo
Free tieryes (unlimited links)yes (limited)
Custom domainComing soonYes
Per-link pricingfrom $4.99/mo (Pro)Account plans

When to choose Dub

  • You want a full link-management workspace — many branded links, teams, and a rich API.
  • Short-link analytics across all your marketing URLs matters more than store routing.
  • You need custom domains and link management today.

When to choose onestore.link

  • Your one job is sending iOS to the App Store and Android to Google Play, reliably.
  • You promote on TikTok / Instagram and need in-app browsers handled, not a broken store link.
  • You want a free, no-account link for a single app without adopting a whole platform.

Frequently asked questions

Can Dub send users to the right app store?

Dub supports device and geo targeting, so you can build store routing with it. But it's a general link-management tool — onestore.link is purpose-built for store routing and adds in-app browser bridging and a desktop store landing page out of the box.

Which is better for a single app link?

For one app, onestore.link is faster to set up — search your app, get the link, no account needed. Dub shines when you're managing many marketing links across a team.

Ready to try onestore.link?

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Other comparisons

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onestore.link vs Dub — App-store routing vs link management (2026)