Paid acquisition
Trackable app links for influencer campaigns
Give each creator one link — see who actually drove installs.
Short answer
Use one onestore.link where you would have put two store links: it sends an iPhone to the App Store, an Android phone to Google Play, and a computer to a page with both store buttons and a QR code. It is a redirect, not an SDK, so nothing changes in your app. Campaign tags on the link, such as utm_source and utm_campaign, are passed on to the store: to Google Play as an Install Referrer you read in Play Console, and to the App Store once you add your App Store Connect provider token. A free link costs nothing and is deleted after 30 days without a visitor; Pro, at $3.99 a month or $39.90 a year per link, keeps it for good and shows where its visitors came from.
Last reviewed 2026-10-19
Influencer and creator campaigns live or die on attribution. Hand each creator a hardcoded store link and you can't tell which one converted, and half their audience hits the wrong store. onestore.link gives every creator a unique URL that routes to the right store and reports clicks per source — so you can pay for performance, not promises.
The problem
- You can't tell which creator drove installs from a shared store link.
- Creator audiences are device-mixed; one store link wastes half the reach.
- Most creator traffic clicks inside in-app browsers where store links break.
With onestore.link
- Give each creator a unique onestore.link (or one link with a per-creator source tag).
- Every click routes to the correct store, in-app browsers included.
- Pro analytics break clicks down by source so you know who performed.
How to set it up
No SDK, no rebuild. Just a URL.
- 1
Create a link per creator
Spin up a onestore.link for each creator, or reuse one link and tag each with utm_source=creatorname.
- 2
Share it for the post
The creator drops it in their bio or swipe-up. It works on iOS, Android, and inside TikTok / Instagram browsers.
- 3
Compare performance
Pro analytics show clicks by source and platform, so you can reward the creators who actually converted.
Frequently asked questions
How do I tell creators apart in the data?
Either give each creator their own onestore.link, or use a single link with a unique utm_source per creator. Pro analytics group clicks by source either way.
Does it work in TikTok and Instagram in-app browsers?
Yes — those clicks get a bridge page that hands off to the store automatically, instead of an unreliable in-webview redirect.
Can creators remove the onestore.link branding?
Pro links carry no onestore.link branding and support a custom OG preview, which looks cleaner on a creator's profile.
Ready to try it?
Free forever, no password. Your link is ready in about a minute.
Create your free link